News for Developers

Advanced Matching in Pixel

As an enhancement to our existing advanced matching, we've released an automatic version of advanced matching for the Facebook pixel. This version is designed to help advertisers easily leverage their customer data to track more conversions and build larger remarketing audiences. Advanced matching includes two methods: manual (existing) and ...

Business Tools Developer Policy

July 20, 2018

A New Way to Report Instant Articles Bugs

We're excited to introduce the new bug reporting tool for Instant Articles, an improved system for getting your development issues solved as you build out articles.The new bug reporting tool is a curated, self-service solution that is an extension of Facebook's existing support tool. When you find a bug while developing your Instant Articles, use...

Publishing 2016

July 18, 2017

Recirculation

Discovering multiple stories from a publisher should be as fast and frictionless as Instant Articles themselves. That's why we've been talking to publishers and looking for ways Instant Articles can better enable discovery to serve as a gateway to more content experiences.We're excited to roll out horizontal scrolling in Instant Articles and to...

Publishing 2016

July 18, 2017

Style Editor Update

When we first launched Instant Articles, we gave publishers a handful of ways to control the look and feel of their brands on the platform. Now with thousands of partners publishing Instant Articles, we're excited to see more approaches to design and layout emerging.Today we're updating our article styling tools to give publishers more power over...

Publishing 2016

July 18, 2017

Offer Ads API

Today, we announced a new version of Offers that has been improved to accommodate advertiser and consumer demands. Advertisers have more flexibility and scalability when creating offers, and consumers can now more easily claim, manage and redeem offers.Developers can use Marketing APIs to programatically create and manage Offer Ad campaigns....

Business Tools 2016

February 9, 2017

Developers Sandbox Mode

Sandbox mode is a testing environment that helps developers create an ad account that is enabled for read and write Marketing API calls. However it doesn't actually deliver ads.In our developer surveys, sandbox mode is repeatedly a top request. New developers on Marketing API avoided using a production ad account while building their apps, for fear...

Business Tools 2016

February 8, 2017

Monetization: Year in Review

Over the course of this year, we've seen strong growth in Instant Articles and we're excited about the progress we've made to make the program a valuable part of publishers' businesses. We've listened to partner feedback to evolve our product and policies to improve value for publishers, resulting in a number of updates over the past year.Our goal...

Business Tools Publishing

December 22, 2016

2016 Games of the Year

Facebook gives people the power to discover, play and share their favorite games — anywhere. This year we've invested in more areas outside of our web games, and introduced new ways for people to engage with games across multiple experiences, such as:Instant Games: lightweight games that are instantly playable with friends on Messenger and News...

Gaming 2016

December 21, 2016

Instant Verification

Account Kit is a Facebook-powered phone number and email login solution that is a complementary product to Facebook Login. Earlier this year we shared some of the positive results from developers who have implemented it to their apps, and as we continue to evolve the product, we're launching a new instant verification component that is available in...