Sending Sponsored Messages with the Messenger Platform

Sponsored messages allow you to send highly targeted promotions directly to the people who have communicated with your business in Messenger. Sponsored messages may be sent outside the 24-hour standard messaging window, and will be labeled 'Sponsored' in the chat.

Sponsored messages can be sent three ways:

• Guided creation in Ads Manager
• Facebook's Marketing API
• Messenger Platform Legacy Sponsored Messages