Facebook’s automotive ads leverage cross-device intent signals to automatically promote relevant vehicle from your inventory with unique creatives on Facebook. Automotive ads is a vertical solution for the automotive industry that includes a custom creative format, data models, and ads delivery optimization important for automotive clients.
If you fall into one or more of these scenarios, we recommend you use automotive inventory ads:
Facebook’s automotive offer ads leverage cross-device intent signals to automatically promote relevant vehicle offers on Facebook. An automotive offers catalog consists of information about the offers, corresponding vehicles, and markets/regions where the offer is valid.
Click to Marketplace ads enable advertisers to drive to on-Facebook listings as a destination for their product catalog sales campaigns instead of external websites. These ads can drive awareness of used car inventory with placements on Facebook News Feed and Marketplace. Learn more about Click to Marketplace ads, Marketplace and Click to Marketplace ads, Help Center.