Personalize Invites with Rich Features
App Invites sent with a personalized message convert more than 2x the rate of the App Invites without one.
App Invites support a personalized message from the sender and an image you can customize on a per-invite basis to showcase your app. For example, photo apps can include user-generated photos, shopping apps can use product images, and gaming apps can send screenshots of actual gameplay. You can also include a coupon code to incentivize installs.