Messenger Developer Succcess Stories

Learn how brands and business around the world leverage Messenger to build customer relationships.


Hyundai built a Messenger-powered digital assistant to help the company facilitate faster conversations and gather customer leads. This conversational approach to customer experience lead to a 4X higher sales rate and 3.5X higher conversion rate.

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Hang Seng Bank

Hang Seng Bank worked with SetSail to launch a Messenger-powered digital assistant that resulted in 90% increase in qualified customer leads.

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By implementing an end-to-end marketing strategy around messaging, Joybird grew its audience by 16X in just six months and achieved more sales earlier in the purchase cycle.

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UBA Group

UBA Group introduced a Messenger-powered digital assistant called LEO, more than 58,000 new UBA accounts were created via Messenger in 2020.

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Grupo Savol

After implementing its expanded experience for Messenger, Brazilian car dealer Grupo Savol saw a 60% reduction in customer care operational costs.

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Klarmobil GmbH

Klarmobil integrated an automated Messenger-powered digital assistant that drove a 5.5X increase in customers using Messenger for customer service.

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CCC implemented a Messenger-run digital assistant to provide customers with 6x more sessions on average (as compared to live agent sessions).

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Audi Taiwan

With Messenger, Audi Taiwan has gained over 80% of its new customer leads through Facebook.

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Promart developed a Messenger-powered customer care channel, resulting in a 5x increase in conversion rate.

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Ikea Hong Kong

Ikea saw a 78% increase in agent productivity when they launched an automated care service.

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Samsung Electronics Benelux B.V.

Sam, a 24/7 digital assistant on Messenger and WhatsApp, netted a 25% reduction in call center costs.

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Carrefour scaled its digital promotional catalogue distribution via an automated experience on Messenger.

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By utilising Messenger, Swisscom was able to streamline its customer service operating process during service outages.

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Island King

Seeing a huge volume of questions about the Island King game, Forever9 games integrated an automated Messenger experience that solved 80% of questions within 5 minutes.

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After implementing a Messenger-powered digital assistant on TPBank’s website via the Facebook Chat Plugin, the financial institution saw a 50% reduction in custom wait times.

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TechStyle Fashion Group

TechStyle developed a sophisticated automated solution that could handle the high volume of queries, resulting in a 95% customer satisfaction rate.

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Grab, a Malaysian super-app, saw a 23% operational cost-savings and a 90% decrease in ticket backlog when migrating to a Messenger-powered digital assistant to handle customer questions.

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Messenger Solutions

These are the building blocks of your Messenger experience. Whether you’re looking to generate leads, drive sales, or provide customer service, we have the solutions you need.

Find a Developer Partner

Our Partner Directory will help you find a developer partner with experience building Messenger solutions.

Partner Directory

Start Building

Our developer documentation contains information you need to get started with Messenger.

Developer Documentation