Messenger Solutions

Build your Messenger experience with these tutorials and guides.

For those new to the Messenger Platform, begin with our Getting Started guide to understand the platform and start building.

Connect with Instagram

Connect with customers on their preferred messaging channel.

Messenger API for Instagram

Steps
1
Integrate the Messenger API for Instagram with your existing platforms and customer communication partner, or reach out to your Facebook manager to find a partner to support your business needs.
Medium effort

Showcase Products

Showcase your product catalog within Messenger.

Generic Template, Webview

Steps
1
Design flow for how you want people browsing catalog
2
Build out catalog using Generic Template
3
Integrate live messaging support for questions and webview to facilitate transactions
Medium effort

Provide Account Services

Provide account services in a convenient channel your customers prefer.[1]

Log In Button, Account Linking API

Steps
1
Build out content tree using components
2
Set up Log In Button
3
Integrate Account Linking API
Medium effort

Enable Messenger on your Website

Start conversations on your website and continue them in Messenger.

Chat Plugin

Steps
1
Add the Chat Plugin to your website

Send Follow-ups in Messenger

Send receipts, shipping info, and other follow up information to people related to a confirmed event or transaction.

Entrypoints, Message Tags, Templates (e.g., Generic, Airline, Receipt)

Steps
1
Establish connection in Messenger using entrypoints such as the checkbox plug-in
2
Use Message Tags to send post-purchase updates
Low effort

Collect Customer Feedback

Collect feedback using ready to use survey templates such as CSAT, NPS, CES

Customer Feedback Template

Steps
1
Select the type of survey you want to send
2
Build out catalog using Generic Template
3
Integrate with the Customer Feedback Template API to send the survey
Low effort

Automate FAQs

Provide customers with immediate answers to common questions and free up your human agents for more complicated tasks.

Generic Template, Quick Replies, NLP

Steps
1
Integrate your knowledge base
2
Build out user experience using messaging components
Medium effort

Live Agent Integration

Integrate your Messenger experience with human agent software. Create an experience that can be partially automated and partially personal.

Handover Protocol

Steps
1
Design your flow, deciding when to handover to a live agent
2
Build out content tree using components
3
Integrate Handover Protocol with your human agent software
Low effort

Accept Payments in Messenger

Sell goods and services using Messenger’s webview.

URL Button, Webview, Receipt Template, Post-Purchase Update Message Tag

Steps
1
Use URL Button to open Webview to your payments page or webpage where you accept payments
2
When payment complete, send receipt template in Messenger
3
Use Message Tags to send post purchase updates
Medium effort

Reengage customers in Messenger

Reengage customers after the standard messaging window.

Message Tags, One Time Notification (beta), Sponsored Messages

Steps
1
Determine appropriate reengagement tool for your use case
2
Implement messages tags, one-time notifications, or sponsored messages
Low effort

Messenger Customer Care Solutions

Build your Messenger experience with these tutorials and guides.

For those new to the Messenger Platform, begin with our Getting Started guide to understand the platform and start building.

Connect with Instagram

Connect with customers on their preferred messaging channel.

Messenger API for Instagram

Steps
1
Integrate the Messenger API for Instagram with your existing platforms and customer communication partner, or reach out to your Facebook manager to find a partner to support your business needs.
Medium effort

Automate FAQs

Provide customers with immediate answers to common questions and free up your human agents for more complicated tasks.

Generic Template, Quick Replies, NLP

Steps
1
Integrate your knowledge base
2
Build out user experience using messaging components
Medium effort

Provide Account Services

Provide account services in a convenient channel your customers prefer.[1]

Log In Button, Account Linking API

Steps
1
Build out content tree using components
2
Set up Log In Button
3
Integrate Account Linking API
Medium effort

Collect Customer Feedback

Collect feedback using ready to use survey templates such as CSAT, NPS, CES

Customer Feedback Template

Steps
1
Select the type of survey you want to send
2
Build out catalog using Generic Template
3
Integrate with the Customer Feedback Template API to send the survey
Low effort

Live Agent Integration

Integrate your Messenger experience with human agent software. Create an experience that can be partially automated and partially personal.

Handover Protocol

Steps
1
Design your flow, deciding when to handover to a live agent
2
Build out content tree using components
3
Integrate Handover Protocol with your human agent software
Low effort

Enable Messenger on your Website

Start conversations on your website and continue them in Messenger.

Chat Plugin

Steps
1
Add the Chat Plugin to your website

Messenger Lead Generation Solutions

Build your Messenger experience with these tutorials and guides.

For those new to the Messenger Platform, begin with our Getting Started guide to understand the platform and start building.

Connect with Instagram

Connect with customers on their preferred messaging channel.

Messenger API for Instagram

Steps
1
Integrate the Messenger API for Instagram with your existing platforms and customer communication partner, or reach out to your Facebook manager to find a partner to support your business needs.
Medium effort

Automate FAQs

Provide customers with immediate answers to common questions and free up your human agents for more complicated tasks.

Generic Template, Quick Replies, NLP

Steps
1
Integrate your knowledge base
2
Build out user experience using messaging components
Medium effort

Reengage customers in Messenger

Reengage customers after the standard messaging window.

Message Tags, One Time Notification (beta), Sponsored Messages

Steps
1
Determine appropriate reengagement tool for your use case
2
Implement messages tags, one-time notifications, or sponsored messages
Low effort

Live Agent Integration

Integrate your Messenger experience with human agent software. Create an experience that can be partially automated and partially personal.

Handover Protocol

Steps
1
Design your flow, deciding when to handover to a live agent
2
Build out content tree using components
3
Integrate Handover Protocol with your human agent software
Low effort

Enable Messenger on your Website

Start conversations on your website and continue them in Messenger.

Chat Plugin

Steps
1
Add the Chat Plugin to your website

Provide Account Services

Provide account services in a convenient channel your customers prefer.[1]

Log In Button, Account Linking API

Steps
1
Build out content tree using components
2
Set up Log In Button
3
Integrate Account Linking API
Medium effort

Messenger Commerce Solutions

Build your Messenger experience with these tutorials and guides.

For those new to the Messenger Platform, begin with our Getting Started guide to understand the platform and start building.

Connect with Instagram

Connect with customers on their preferred messaging channel.

Messenger API for Instagram

Steps
1
Integrate the Messenger API for Instagram with your existing platforms and customer communication partner, or reach out to your Facebook manager to find a partner to support your business needs.
Medium effort

Automate FAQs

Provide customers with immediate answers to common questions and free up your human agents for more complicated tasks.

Generic Template, Quick Replies, NLP

Steps
1
Integrate your knowledge base
2
Build out user experience using messaging components
Medium effort

Reengage customers in Messenger

Reengage customers after the standard messaging window.

Message Tags, One Time Notification (beta), Sponsored Messages

Steps
1
Determine appropriate reengagement tool for your use case
2
Implement messages tags, one-time notifications, or sponsored messages
Low effort

Showcase Products

Showcase your product catalog within Messenger.

Generic Template, Webview

Steps
1
Design flow for how you want people browsing catalog
2
Build out catalog using Generic Template
3
Integrate live messaging support for questions and webview to facilitate transactions
Medium effort

Live Agent Integration

Integrate your Messenger experience with human agent software. Create an experience that can be partially automated and partially personal.

Handover Protocol

Steps
1
Design your flow, deciding when to handover to a live agent
2
Build out content tree using components
3
Integrate Handover Protocol with your human agent software
Low effort

Accept Payments in Messenger

Sell goods and services using Messenger’s webview.

URL Button, Webview, Receipt Template, Post-Purchase Update Message Tag

Steps
1
Use URL Button to open Webview to your payments page or webpage where you accept payments
2
When payment complete, send receipt template in Messenger
3
Use Message Tags to send post purchase updates
Medium effort

Enable Messenger on your Website

Start conversations on your website and continue them in Messenger.

Chat Plugin

Steps
1
Add the Chat Plugin to your website

Send Follow-ups in Messenger

Send receipts, shipping info, and other follow up information to people related to a confirmed event or transaction.

Entrypoints, Message Tags, Templates (e.g., Generic, Airline, Receipt)

Steps
1
Establish connection in Messenger using entrypoints such as the checkbox plug-in
2
Use Message Tags to send post-purchase updates
Low effort
1. Source: Facebook Messaging Survey” by Nielsen (Facebook-commissioned study of 12,500 people ages 18+ who used a mobile messaging app in the past 30 days in AE, AU, BR, FR, ID, IN, JP, KR, MX, TH, TW, UK, US and VN), Mar 2016

Messenger Success Stories

Learn how brands and business around the world leverage Messenger to build customer relationships.

See Stories

Find a Developer Partner

Our Partner Directory will help you find a developer partner with experience building Messenger solutions.

Partner Directory

Start Building

Our developer documentation contains information you need to get started with Messenger.

Developer Documentation