Messenger Resources for Government Health Organizations

Together with our partners, we are supporting organizations that are working to protect our global community

Free Developer Resources to Help Scale Response to COVID-19

Messenger is launching a global program to connect government health organizations and UN health agencies with developers that can assist them in leveraging Messenger platform to more effectively share timely and accurate information, and speed up their responses to concerned citizens. Through these partners, organizations can get help with things like automating responses to commonly asked questions, which can take some of the burden off of overwhelmed staff. They can also get guidance on effectively sharing updates with their audiences and seamlessly handing off automated conversations to a live person when necessary.

Participation Criteria

This program is open to the UN health agencies and verified government health organizations. Examples of health organizations include public international organizations, central, regional/municipal and local government entities and central government administrations.

What to Expect

Depending on the complexity of the design, the process to develop an automated experience in Messenger could be as quick as one day for a simple, template-based flow. Custom solutions require more time to develop. Organizations may continue using free Facebook messaging tools while creating experiences with developer partners.

Program Conditions

  • Messenger experiences must comply with all applicable policies including the Facebook Platform Policy
  • Pro bono commitment applies to COVID-19 related development work only
  • Program duration and limits are subject to partner discretion

Program Partners

The following partners have volunteered to work pro bono with government health organizations actively supporting COVID-19 response efforts. If you’re a Messenger developer that would like to participate in this program, please indicate your interest here.


  1. Government and health organizations in partnership with developers must not use Messenger subscriptions to proactively re-engage users about or share information that is not directly relevant to COVID-19
  2. Messaging must come from an official government ministry or bureau. Do not create automated Messenger experiences for individual government officials, politicians, or political parties
  3. Content should not be used for political purposes and should not feature or promote specific government officials, politicians or political parties, including references or links to government officials’, politicians’, or political parties’ social media accounts or Pages.