Find customers more likely to take action once they've installed your app.
Extend your reach through Facebook, Instagram, Audience Network and Messenger.
Measure the result of your campaigns and uncover insights into how to make them more efficient.
The first step to growing a valuable app business is by getting people to install your app. Run an app install ad campaign to achieve your business goal related to driving installs, in-app actions or return on ad spend.
Once you grow your customer base, increase retention and lifetime value with app engagement ads. Run a traffic or conversion campaign to drive repeat conversions from engaged customers, or to re-engage inactive users.
-Tony Chien, Senior Director of Marketing, Atari