Messenger Platform

Call button

Updated: Apr 22, 2026
The call button dials a phone number when tapped. The phone number must be in the format +<COUNTRY_CODE><PHONE_NUMBER>, for example +15105559999.

Supported usage

The call button is supported for use with the following:
  • Generic template
  • List template
  • Button template
  • Media template

Properties

PropertyTypeDescription
type
String
Type of button. Must be phone_number.
title
String
Button title. 20 character limit.
payload
String
Phone number to dial. Format must have + prefix followed by the country code, area code, and local number. For example, +16505551234.

Sample request

curl -X POST -H "Content-Type: application/json" -d '{
  "recipient":{
    "id":"<PSID>"
  },
  "message":{
    "attachment":{
      "type":"template",
      "payload":{
        "template_type":"button",
        "text":"Need further assistance? Talk to a representative",
        "buttons":[
          {
            "type":"phone_number",
            "title":"Call Representative",
            "payload":"+15105551234"
          }
        ]
      }
    }
  }
}' "https://graph.facebook.com/me/messages?access_token=<PAGE_ACCESS_TOKEN>"

Sample response

{
  "recipient_id": "1254477777772919",
  "message_id": "AG5Hz2Uq7tuwNEhXfYYKj8mJEM_QPpz5jdCK48PnKAjSdjfipqxqMvK8ma6AC8fplwlqLP_5cgXIbu7I3rBN0P"
}