Audience Network Overview

Updated: Jun 9, 2026

Audience Network lets publishers monetize their Android, iOS, and Unity apps with ads from Facebook advertisers. It supports multiple ad formats and offers bidding-based mediation to maximize revenue.

This documentation is intended for publishers. If you’re an advertiser, see the Audience Network business site⁠.

See the Quick start guide for a complete walkthrough from SDK setup to live ads.

New to Audience Network?

Check out our Tutorial videos and Terminology guide to learn the basics.

Then set up your implementation:

Platform setup — integration guidance for Android, iOS, and Unity.

Audience Network — configure Audience Network after you obtain an app link.

Ad setup — available ad formats and app configuration.

Testing your implementation — verify your integration before going live.

Bidding

Learn how bidding works with our Bidding Overview, then explore your options:

Bidding with Partner Mediation — integrate Audience Network through a supported mediation partner.

Bidding Metrics — key metrics for monitoring bidding performance.

> Note: Bidding with In-house Mediation is in closed beta and not yet publicly available.

Optimization

If you’re already up and running, use these tools and best practices to get the most from your implementation:

Best practices — recommendations for ad layouts and audio.

Audience Network Policy — compliance requirements for publishers.

Reporting API v2 (recommended) — sync GET requests with multiple parameters for downloading performance data.

Reporting API v1 (legacy) — automate performance data downloads for your Business and Properties.

AIR API — aggregated impression performance data.

Help and Support

FAQs — answers to common questions.

Troubleshooting — diagnose and resolve integration issues.

Developer Checklists — step-by-step verification for your implementation.