# Facebook App Event Tracking Guides



Guides to help you perform common actions to track events that users make in your app or web page.

## Documentation Contents

### [Cookie Consent Resource](https://developers.facebook.com/documentation/app-events/cookies)

Outlines general context and resources to help our partners meet cookie consent requirements.

### [Advanced Matching Guide](https://developers.facebook.com/documentation/app-events/advanced-matching)

Explains how to send customer data to Facebook to match with Facebook user data.

### [Collaborative Ads Event Tracking for Android](https://developers.facebook.com/documentation/app-events/collaborative-ads-android)

Explains how to track App Events for [Android](https://developers.facebook.com/documentation/app-events/collaborative-ads-android) collaborative ads.  

### [Collaborative Ads Event Tracking for iOS](https://developers.facebook.com/documentation/app-events/collaborative-ads-ios)

Explains how to track App Events for [iOS](https://developers.facebook.com/documentation/app-events/collaborative-ads-ios) collaborative ads.  

### [GDPR Compliance Guide](https://developers.facebook.com/documentation/app-events/gdpr-compliance)

Explains how to implement consent mechanisms to meet the legal obligations under EU data protection law and our Business Tools Terms.

### [Codeless App Event Tracking Guide](https://developers.facebook.com/documentation/app-events/codeless-app-events)

Explains how to use the Events Manager to add or remove app events without implementing code or releasing a new version of your app.

### [Tracking Events from Hybrid Mobile Apps Guide](https://developers.facebook.com/documentation/app-events/hybrid-app-events)

Explains how to use App Events for a native Android or iOS web app by converting Facebook pixel events into app events.

### [SDK Upgrade Guide](docs/app-events/upgrade-guide)

Explains how to upgrade your mobile app to the latest version of the Facebook SDK.