# Seller Management This page describes what you need to turn a seller into a managed partner you run ads for with managed partner ads (MPA). A seller is a business that sells its products through marketplaces or retailers. After you onboard a seller into managed partner ads, that seller becomes a managed partner. The only difference between a seller and a managed partner is where the business is in the onboarding process. ## Terminology These are some terms you may see in the managed partner ads documentation. | Term | Description | | --- | --- | | Marketplace or Retailer | Platforms that bring consumers and sellers together exclusively online. They often stock and sell products from different brands. **The [API documentation](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide) sometimes calls this "parent"**. | | Seller | Businesses that sell their products through marketplaces, retailers, or both. **The [API documentation](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide) sometimes calls this "child"**. | | Managed partner | An onboarded seller participating in a managed partner ads partnership with a marketplace or retailer. **The [API documentation](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide) sometimes calls this "child"**. | ## Seller information You need the following information for each seller you want to onboard as a managed partner: * Facebook Page name or Business ID * * Seller website URL * Vendor ID \* The Facebook Page name or Business ID is not required, but it helps you quickly onboard sellers to become managed partners. ## APIs for managing sellers APIs that apply to sellers also apply to managed partners. * [Check Seller Eligibility](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide/seller/eligibility) * [Onboard a Seller](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide/seller/onboarding) * [Delete a Seller](https://developers.facebook.com/documentation/ads-commerce/marketing-api/collaborative-ads/managed-partner-ads/api-guide/seller/deletion)