Ads and Commerce

Clothing, Shoes & Accessories

Updated: Jun 26, 2026
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This category supports clothing, shoes, and footwear, and clothing accessories. See also additional supported attributes.
For Google Product Category mapping, see Apparel & Accessories.
Include these attributes to enrich your product details page (PDP) and help buyers during purchase consideration. Provide all recommended attributes to improve the buyer experience.
Attribute and Type Categories (Note, for some attributes, all sub-categories do not apply. ) Description
material
string
Clothing & Accessories, Sporting Goods
Primary material(s) of your item. Sample values: Cotton, Linen, Cashmere, Silk.
Provide this attribute for all products where a color, size, or material variation exists
size
string
Clothing & Accessories, Sporting Goods
Size as it appears on the label. Includes generic sizes, such as Small and One Size. Includes numeric sizes, such as 2, 4. Sample values: Small, Medium, Large, 2, 4, 6, One Size.
height
string
Boots
Height of the product. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 5 in, 2 ft, 2.5 ft.
length
string
Socks, Socks & Tights, Casual shirts, Dress shirts, Sporting Goods
Length of the product. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 5 in, 2 ft, 2.5 ft.
width
string
Belts, Ties, Men’s shoes, Women’s shoes, Sporting Goods
Width of the product. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 5 in, 2 ft, 2.5 ft.
pattern
string
Women’s clothing, Men’s clothing, Boys’ Accessories, Unisex Accessories & Clothing, Shoes
Recurring design, pattern, or motif on your item. Sample values: Plaid, Polka Dot, Gingham, Chevron.

Additional attributes

This category also supports additional attributes for Clothing, Shoes & Footwear, Clothing Accessories.
For Google Product Category mapping, see Apparel & Accessories.

Clothing

Attribute and Type Description
activity
list of strings
Particular activity for which your item is intended. Multiple values accepted. Sample values: Tennis, Soccer, Hiking, Running, Yoga, Basketball.
bra_band_size
integer
Band size of the bra. Sample values: 32, 34, 36.
bra_cup_size
string
Cup size of the bra. Sample values: A, B, DD, F.
character
string
Particular character, person, or entity that the item represents or is associated with. Sample values: Chewbacca, Spongebob.
chest_size
string
Numeric size of the chest measurement for the item. Does not include generic size; for example, Small. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 47 cm, 16.9 in, 50 cm, 19.7 in.
closure
string
Type of fastener used to close your item. Sample values: Zipper, Button, Snap, Drawstring.
clothing_size_type
string
General grouping of different sizes based on age and gender. Sample values: Big & Tall, Regular, Big Boys, Big Girls, Full Size, Little Boys, Little Girls, Petite, Plus, Maternity, Baby Boy, Baby Girls, Toddler Boys, Toddler Girls.
collar_style
string
Style of collar on your item. Sample values: Banded, Cutaway, Clifford, Tuxedo.
denim_features
list of strings
Features, embellishments, and finishes, specific to jeans. Sample values: Distressed, Wrinkled, Ripped, Embroidered, Raw Hem.
  • To provide multiple values using a single feed denim_features field, the acceptable input format is 'Distressed', 'Wrinkled', 'Ripped', 'Embroidered', 'Raw Hem'.
inseam
string
Numeric size of the inseam for items, such as pants, jeans, and leggings. Does not include generic sizes, such as Small. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 30 in, 34 in, 80 cm, 86 cm.
is_costume
boolean
Indicates if the item is intended to be worn as a costume. Sample values: Yes, No.
is_outfit_set
boolean
Indicates if the product has 2 or more different items that come as part of a matching or outfit set, such as “matching shirt and pants” or “bra and underwear set”. Sample values: Yes, No.
jean_wash
string
Post-process wash treatment that may alter color or texture of denim products. Sample values: Acid Wash, Dark Wash, Vintage Wash.
neckline
string
Neckline or neck style of the item. Sample values: Crew Neck, Sweetheart, V-Neck, Boat Neck, Turtleneck.
pant_fit
string
General fit style of pants. Also applies to jeans. Sample values: Relaxed, Slim, Curvy, Cigarette, Boyfriend.
sheerness
string
Amount of sheerness or opacity of an item. Typically used for hosiery items. Sample values: Opaque, Sheer, Semi-Opaque, Semi-Sheer, Ultra Sheer.
size_system
string
Size system used by your item; usually corresponds to the country. Sample values: US, UK, EU, DE, FR, CN, IT, BR, MEX, AU.
skirt_length
string
Numeric length value of skirts from waist to bottom. Does not include style values, such as Maxi. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 35, 86 cm, 44 in, 140 cm.
sleeve_length
string
Numeric length of shirt sleeves. Does not include shirt style, such as 3/4 Sleeve. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 25 in, 63 cm, 29 in, 73 cm.
sleeve_length_style
string
Style of sleeve length. Does not include sleeve styles. See sleeve_style attribute. Sample values: 3/4 Sleeve, Long Sleeve, Short Sleeve, Sleeveless.
sleeve_style
string
Style of sleeves. Does not include sleeve length styles. See sleeve_length_style attribute. Sample values: Flutter, Rolled, Puffed.
sock_rise
string
Height style of socks. Sample values: Ankle, Crew, Knee High, Mid Calf, No Show, Over the Knee, Thigh High.
sport
list of strings
Particular sport or activity for which your item is intended. Multiple values accepted. Sample values: Tennis, Soccer, Hiking, Running, Yoga, Basketball.
  • To provide multiple values using a single feed occasion field, the acceptable input format is 'Tennis', 'Soccer', 'Hiking', 'Running', 'Yoga', 'Basketball'.
sports_league
string
Particular sports league that your item represents or is associated with. Sample values: NFL, NBA, NASCAR.
sports_team
string
Particular sports team that your item represents or is associated with. Sample values: Golden State Warriors, San Francisco Giants.
standard_features
list of strings
Standard features related to the item. Sample values: Waterproof, Water Resistant.
  • To provide multiple values using a single feed standard_features field, the acceptable input format is 'Water Resistant', 'Waterproof'.
Note: The value inputs listed for standard_features are not sample values. They are the only inputs that are accepted.
theme
string
Particular subject, theme, or idea that your item represents or is associated with. Sample values: Space, Super Heroes, Automobiles.
upper_body_strap_configuration
string
Strap style for items, such as tops, bras, and swimsuits. Sample values: Racerback, Halter, Strapless.
waist_rise
string
Height where the waistline of the item lies on the body. Sample values: Ultra High, Mid, Low.
waist_style
string
Style of the waist for the item. Can apply to pants or dresses. Sample values: Banded, Dropped, Empire, Paper Bag.

Shoes & Footwear

Attribute and Type Description
character
string
Particular character, person, or entity that the item represents or is associated with. Sample values: Chewbacca, Spongebob.
closure
string
Type of fastener used to close your item. Sample values: Zipper, Button, Snap, Drawstring.
fabric_care_instructions
list of strings
Specific care instructions for how the fabric of your item should be cleaned. Instructions are on the item label. Sample values: Dry Clean Only, Machine Washable, Do Not Iron, Hand Wash.
  • To provide multiple values using a single feed fabric_care_instructions field, the acceptable input format is 'Dry Clean Only', 'Machine Washable', 'Do Not Iron', 'Hand Wash'.
heel_height
string
Numeric height of the heel on the shoes. The first part is the number. The second part is one of the accepted units: mm, cm, m, in, ft. Sample values: 0.5 in, 2 in, 7 cm, 11 cm.
heel_style
string
Style of heel on the shoes. Sample values: Wedge, Block, Stiletto, Kitten.
shoe_type
string
Type of shoes. Sample values: Flats, Boots, Heels, Sandals, Slippers, Athletic Shoes, Fashion Sneakers.
shoe_width
string
Width of shoes. Sample values: A, B, EE, Narrow, Wide.
size_system
string
Size system used by your item, usually corresponds to country. Sample values: US, UK, EU,DE, FR, JP, CN, IT, BR, MEX, AU.
sport
list of strings
Particular sport or activity for which your item is intended. Multiple values accepted. Sample values: Tennis, Soccer, Hiking, Running, Yoga, Basketball.
  • To provide multiple values using a single feed occasion field, the acceptable input format is 'Tennis', 'Soccer', 'Hiking', 'Running', 'Yoga', 'Basketball'.
sports_league
string
Particular sports league that your item represents or is associated with. Sample values: NFL, NBA, NASCAR.
sports_team
string
Particular sports team that your item represents or is associated with. Sample values: Golden State Warriors, San Francisco Giants.
standard_features
list of strings
Standard features related to the item. Sample values: Orthopedic, Waterproof, Water Resistant.
  • To provide multiple values using a single feed standard_features field, the acceptable input format is 'Waterproof', 'Water Resistant', 'Orthopedic'.
Note: The value inputs listed for standard_features are not sample values. They are the only inputs that are accepted.

Clothing Accessories

Attribute and Type Description
character
string
Particular character, person, or entity that the item represents or is associated with. Sample values: Chewbacca, Spongebob.
closure
string
Type of fastener used to close your item. Sample values: Zipper, Button, Snap, Drawstring.
fabric_care_instructions
list of strings
Specific care instructions for how the fabric of your item should be cleaned. Instructions are on the item label. Sample values: Dry Clean Only, Machine Washable, Do Not Iron, Hand Wash.
  • To provide multiple values using a single feed fabric_care_instructions field, the acceptable input format is 'Dry Clean Only', 'Machine Washable', 'Do Not Iron', 'Hand Wash'.
is_costume
boolean
Indicates if the item is intended to be worn as a costume. Sample values: Yes, No.
size_system
string
Size system used by your item, usually corresponds to country. Sample values: US, UK, EU, DE, FR, JP, CN, IT, BR, MEX, AU.
sport
list of strings
Particular sport or activity for which your item is intended. Multiple values accepted. Sample values: Tennis, Soccer, Hiking, Running, Yoga, Basketball.
  • To provide multiple values using a single feed occasion field, the acceptable input format is 'Tennis', 'Soccer', 'Hiking', 'Running', 'Yoga', 'Basketball'.
sports_league
string
Particular sports league that your item represents or is associated with. Sample values: NFL, NBA, NASCAR.
sports_team
string
Particular sports team that your item represents or is associated with. Sample values: Golden State Warriors, San Francisco Giants.
standard_features
list of strings
Standard features related to the item. Sample values: Waterproof, Water Resistant.
  • To provide multiple values using a single feed standard_features field, the acceptable input format is 'Waterproof', 'Water Resistant'.
Note: The value inputs listed for standard_features are not sample values. They are the only inputs that are accepted.
sunglasses_lens_color
string
Color of sunglasses lenses. Sample values: Beige, Black, Blue, Bronze, Brown, Gold, Gray, Green, Multi-Color, Orange, Pink, Purple, Red, Silver, White, Yellow.
sunglasses_lens_technology
list of strings
Technology or treatment of sunglass lenses. Multiple values accepted. Sample values: Anti-Reflective, Gradient, Polarized, Photochromatic.
  • To provide multiple values using a single feed sunglasses_lens_technology field, the acceptable input format is 'Anti-Reflective', 'Gradient', 'Polarized', 'Photochromatic'.
sunglasses_width
string
Width of the sunglasses frame. Sample values: Narrow, Medium, Wide.
theme
string
Particular subject, theme, or idea that your item represents or is associated with. Sample values: Space, Super Heroes, Automobiles.
tie_width
string
Width of tie. Sample values: Classic, Skinny, Wide.

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