Ads and Commerce

Comprehensive reporting

Updated: Jul 14, 2026
Copy for LLM
Pull detailed reporting on your campaigns and gain insights into what’s working, what changed, and how you compare against industry benchmarks.
ToolDescription
ads_get_ad_entities
Retrieve ad campaigns, ad sets, and ads with performance metrics (spend, impressions, CTR, CPC, CPM, conversions), plus filtering, breakdowns, sorting, and date ranges.
ads_get_opportunity_score
Return the ad account’s optimization score (0–100) along with actionable recommendations for improving performance.
ads_insights_advertiser_context
Summarize business context and marketing funnel to help pick the right optimization goal.
ads_insights_anomaly_signal
Detect unusual patterns or deviations in ad performance that warrant investigation.
ads_insights_auction_ranking_benchmarks
Show which ads performed best in the auction and where bid or ad-quality investment would help.
ads_insights_industry_benchmark
Compare ad set performance against benchmarks from similar advertisers.
ads_insights_performance_trend
Track how key performance metrics (CPC, CPM, cost per result, ROAS, CTR, conversion rate) change over time.