Ads and Commerce

Ads MCP Server

Updated: Jul 14, 2026
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The ads MCP server is a Meta-hosted Model Context Protocol server that lets you manage Meta ads directly from an AI agent. It is one of Meta’s ads AI connectors — a family of integrations that expose Meta business surfaces to third-party AI clients through structured, permission-scoped tools.
The server is remote-hosted at https://mcp.facebook.com/ads and works with any MCP-compatible AI agent.

Who it’s for

  • Advertisers using AI assistants who want to manage Meta ads through a chat interface instead of Ads Manager or code
  • Developers building AI-native ad workflows who want structured, permission-scoped access to ads capabilities without wiring up individual endpoints

What the server can do

The server exposes tools grouped into seven categories:
CategoryWhat the server can do
Gain valuable insights and pull detailed reporting to better understand campaign performance.
Create and edit ads, ad sets, and campaigns.
Create a catalog and add product data, and efficiently troubleshoot data feed and item visibility issues.
Access signal health and quality information, providing insights into where you should prioritize investment in your signals setup.
Execute a search of Meta Business Help Center articles relevant to a query.
Create and manage A/B tests and conversion lift studies, and retrieve details on existing tests and studies.
Get visibility into activity log changes for an ad account, mirroring the Ads Manager campaign history page.
See Available tools for the full tool inventory by category.

Next steps

  • Get started — Requirements, authentication, and how to connect an AI agent