Using Facebook Analytics, you can view referral traffic from Facebook and demographics about that traffic. Additionally, you can also view insights about other domains besides Facebook.
By understanding and analyzing trends about usage and demographics as well as consumption and creation of content, you can be better equipped to improve your business and create better experiences with Facebook.
Prerequisites:
In the sections below, we explain you can view referral trends and demographic insights from both Facebook and non-Facebook domains.
To see how much traffic is coming from a specific domain, add a segment to filter by that domain:
To see how much traffic is coming from a specific domain, add a segment to filter by that domain:
To see how much traffic is coming from a specific domain, add a segment to filter by that domain: