Use these guides to help you perform common actions with the server-side API.
Learn to send events to our API, handle dropped events and batch requests. Confirm that your events have arrived.
If you offer Facebook Pixel to your clients, you may want to consider adding server-side functionalities. Learn how to setup our server events as part of your platform.
Subscription advertisers can send
Leverage automation platform Zapier to send events to our Server-Side API. Use Facebook's Zapier app to automatically send events every time something changes in your data source.