POST /v2.12/act_{ad-account-id}/customaudiences HTTP/1.1
Host: graph.facebook.com

name=My+Test+Website+Custom+Audience&subtype=WEBSITE&retention_days=15&rule=%7B%22url%22%3A%7B%22i_contains%22%3A%22shoes%22%7D%7D&prefill=1&pixel_id=%7Bads-pixel-id%7D

/* PHP SDK v5.0.0 */
/* make the API call */
try {
  // Returns a `Facebook\FacebookResponse` object
  $response = $fb->post(
    '/act_{ad-account-id}/customaudiences',
    array (
      'name' => 'My Test Website Custom Audience',
      'subtype' => 'WEBSITE',
      'retention_days' => '15',
      'rule' => '{"url":{"i_contains":"shoes"}}',
      'prefill' => '1',
      'pixel_id' => '{ads-pixel-id}',
    ),
    '{access-token}'
  );
} catch(Facebook\Exceptions\FacebookResponseException $e) {
  echo 'Graph returned an error: ' . $e->getMessage();
  exit;
} catch(Facebook\Exceptions\FacebookSDKException $e) {
  echo 'Facebook SDK returned an error: ' . $e->getMessage();
  exit;
}
$graphNode = $response->getGraphNode();
/* handle the result */

/* make the API call */
FB.api(
    "/act_{ad-account-id}/customaudiences",
    "POST",
    {
        "name": "My Test Website Custom Audience",
        "subtype": "WEBSITE",
        "retention_days": "15",
        "rule": "{\"url\":{\"i_contains\":\"shoes\"}}",
        "prefill": "1",
        "pixel_id": "{ads-pixel-id}"
    },
    function (response) {
      if (response && !response.error) {
        /* handle the result */
      }
    }
);

Bundle params = new Bundle();
params.putString("name", "My Test Website Custom Audience");
params.putString("subtype", "WEBSITE");
params.putString("retention_days", "15");
params.putString("rule", "{\"url\":{\"i_contains\":\"shoes\"}}");
params.putString("prefill", "1");
params.putString("pixel_id", "{ads-pixel-id}");
/* make the API call */
new GraphRequest(
    AccessToken.getCurrentAccessToken(),
    "/act_{ad-account-id}/customaudiences",
    params,
    HttpMethod.POST,
    new GraphRequest.Callback() {
        public void onCompleted(GraphResponse response) {
            /* handle the result */
        }
    }
).executeAsync();

// For more complex open graph stories, use `FBSDKShareAPI`
// with `FBSDKShareOpenGraphContent`
NSDictionary *params = @{
  @"name": @"My Test Website Custom Audience",
  @"subtype": @"WEBSITE",
  @"retention_days": @"15",
  @"rule": @"{\"url\":{\"i_contains\":\"shoes\"}}",
  @"prefill": @"1",
  @"pixel_id": @"{ads-pixel-id}",
};
/* make the API call */
FBSDKGraphRequest *request = [[FBSDKGraphRequest alloc]
                               initWithGraphPath:@"/act_{ad-account-id}/customaudiences"
                                      parameters:params
                                      HTTPMethod:@"POST"];
[request startWithCompletionHandler:^(FBSDKGraphRequestConnection *connection,
                                      id result,
                                      NSError *error) {
    // Handle the result
}];

curl -X POST \
     -d "name=My+Test+Website+Custom+Audience" \
     -d "subtype=WEBSITE" \
     -d "retention_days=15" \
     -d "rule=%7B%22url%22%3A%7B%22i_contains%22%3A%22shoes%22%7D%7D" \
     -d "prefill=1" \
     -d "pixel_id=%7Bads-pixel-id%7D" \
        https://graph.facebook.com/v2.12/act_{ad-account-id}/customaudiences

POST /v2.12/{custom-audience-id}/ HTTP/1.1
Host: graph.facebook.com

name=Updated+Name+for+CA

/* PHP SDK v5.0.0 */
/* make the API call */
try {
  // Returns a `Facebook\FacebookResponse` object
  $response = $fb->post(
    '/{custom-audience-id}/',
    array (
      'name' => 'Updated Name for CA',
    ),
    '{access-token}'
  );
} catch(Facebook\Exceptions\FacebookResponseException $e) {
  echo 'Graph returned an error: ' . $e->getMessage();
  exit;
} catch(Facebook\Exceptions\FacebookSDKException $e) {
  echo 'Facebook SDK returned an error: ' . $e->getMessage();
  exit;
}
$graphNode = $response->getGraphNode();
/* handle the result */

/* make the API call */
FB.api(
    "/{custom-audience-id}/",
    "POST",
    {
        "name": "Updated Name for CA"
    },
    function (response) {
      if (response && !response.error) {
        /* handle the result */
      }
    }
);

Bundle params = new Bundle();
params.putString("name", "Updated Name for CA");
/* make the API call */
new GraphRequest(
    AccessToken.getCurrentAccessToken(),
    "/{custom-audience-id}/",
    params,
    HttpMethod.POST,
    new GraphRequest.Callback() {
        public void onCompleted(GraphResponse response) {
            /* handle the result */
        }
    }
).executeAsync();

// For more complex open graph stories, use `FBSDKShareAPI`
// with `FBSDKShareOpenGraphContent`
NSDictionary *params = @{
  @"name": @"Updated Name for CA",
};
/* make the API call */
FBSDKGraphRequest *request = [[FBSDKGraphRequest alloc]
                               initWithGraphPath:@"/{custom-audience-id}/"
                                      parameters:params
                                      HTTPMethod:@"POST"];
[request startWithCompletionHandler:^(FBSDKGraphRequestConnection *connection,
                                      id result,
                                      NSError *error) {
    // Handle the result
}];

curl -X POST \
     -d "name=Updated+Name+for+CA" \
        https://graph.facebook.com/v2.12/{custom-audience-id}/