The Facebook Business Extension, v1 is currently only available to allowlisted Partners. Please contact your Facebook representative for access.

Read these guides to help you perform common actions with the Facebook Business Extension, v1.

Pixel Installation

Explains how to insert the pixel into every page for any given store on your platform.

Product Export

Defines the supported approaches to export your products to Facebook using the Facebook Business Extension.

Feed Approach

Explains the PULL model, where you periodically generate a file with product information.

API Approach

Explains a PUSH model and how to integrate your plugin making direct API calls to Facebook.

Launch Screen

Describes the launch screen design.

Message Passing

Describes how the launch screen should support communication referred to as message passing.

Facebook Page Shops Integration

Describes how to enable Facebook Page Shops.