Facebook Business Extension

The Facebook Business Extension, v1 is currently only available to whitelisted Partners. Please contact your Facebook representative for access.

The Facebook Business Extension (FBE) is a popup-based solution that allows users to easily set up the Facebook Pixel, Catalog, and Facebook Page Shops (optional).


Facebook Business Extension Versions

We currently have 2 versions of Facebook Business Extension available:

  • Facebook Business Extension 1.0 (Legacy)—This version was previously referred to as "Facebook Business Extension 2.5". The Facebook Business Extension, v1 is currently only available to whitelisted Partners. Please contact your Facebook representative for access.
  • Facebook Business Extension 2.0—This version is a preliminary implementation guide for the Facebook Business Extension, v2. It is only intended for select partners who have been granted early access. Official developer documentation will be more widely released in Q1’2020 with more details. You must be whitelisted to access.

Each version includes a specific overview, architecture, a set of guides, reference, and support page.

Terminology

  • Client—The Facebook Onboarding Flow popup (provided by Facebook)
  • Server—The native plugin (built by the developer)