Use these guides to help you perform common actions with the conversions API.
Learn to send events to our API, handle dropped events and batch requests. Confirm that your events have arrived.
If you offer Facebook Pixel to your clients, you may want to consider adding conversions API functionalities. Learn how to setup our server events as part of your platform.
Leverage automation platform Zapier to send events to our conversions API. Use Facebook's Zapier app to automatically send events every time something changes in your data source.
Step-by-step guide to implement the Conversions API. Instructions for Direct Integration and Integration as a Platform.
Learn about Facebook Business SDK advanced features designed especially for Conversions API users: Asynchronous Requests, Concurrent Batching, and HTTP Service Interface
Subscription advertisers can send