Instagram Public Content Access

Requires App Review.
The Instagram Public Content Access feature allows your app to access Instagram Graph API's Hashtag Search endpoints. The allowed usages for this feature is to discover content associated with your hashtag campaigns, understand public sentiment around your brand or identify contest, competition and sweepstakes entrants. It can also be used to provide customer support and better understand and manage your audience. You may also use this permission to request analytics insights to improve your app and for marketing or advertising purposes, through the use of aggregated and de-identified or anonymized information (provided such data cannot be re-identified).

Allowed Usage

  • Discover content associated with its current campaign.
  • Provide customer support.
  • Identify entrants to its contests, competitions, or sweepstakes.
  • Understand public sentiment around brand.
  • Understand and manage their audience, develop their content strategy and obtain digital rights.

Additional Details

  • This permission or feature requires successful completion of the App Review process before your app can access live data. Learn More
  • This permission or feature is only available with business verification. You may also need to sign additional contracts before your app can access data. Learn More