Facebook Business Extension (v2) is currently only available to approved partners. If you are interested in becoming a partner, please contact your Facebook representative for access. FBE requires the
We recommend that you read through the entire documentation for this guide prior to starting development, then use the FBE Developer Panel to set up your integration.
Before beginning implementation, contact your Facebook representative. You must be added to the allow list to use this framework.
Make sure you have met all requirements.
As part of the implementation process, use your Facebook-assigned platform name when integrating with our framework. If you don't have one, ask your Facebook representative.
Step 1: Add the FBE Developer Panel to your Facebook Developer app.
Step 2: Choose an onboarding flow for your use case.
Step 3: Build authentication tools for businesses to connect their presence on your platform to their Facebook profiles. Business owners need a mechanism to connect their business on your site to their Facebook or Instagram profiles, and vice versa. To accomplish this, you need to support two authentication flows: one from your platform and one from the Facebook/Instagram platform.
Step 4: Get the pixel ID, business ID, Instagram ID, and access token for the businesses on your platform
Step 5: Fire pixel events for these connected businesses.
Step 6: Select and configure business features for your businesses.
Step 7: Send us the full inventory for the connected businesses and keep the catalog updated.
Step 8: Allow businesses to uninstall the Facebook Business Extension, v2.
Step 9: Submit for FBE Integration Review. Once your integration is approved, your app will be available to public users.