App Types

App Types determine the products that can be added to an app in the App Dashboard and what permissions and features can be requested for approval through the App Review process.

When creating an app you will be asked how the app will be used. The choice you make determines its type. Once you choose an app type, your app will only be presented with products, permissions, and features that are available to that app type.

App types cannot be changed. If your app needs products, permissions, or features that are unavailable to its current type you must create a new app with a different type instead.

Consumer

The Consumer app type is for apps that integrate consumer-related products like Facebook Login to provide app users with a more personalized experience. Examples include gaming apps that are played off of the Facebook Platform.

Available Products

Available Permissions

Available Features

Access Levels

Consumer apps are subject to an additional layer of Graph API authorization called access levels.

Business

The Business app type is for apps that help businesses, creators, and organizations manage their presence and advertise on Meta's Social Technologies apps.

Access Levels

Business apps are subject to an additional layer of authorization called access levels.

App Modes

Business apps do not have app modes and instead rely exclusively on access levels to determine who can grant them permissions and who will be affected by features.

Learn more about app modes.