Mobile Measurement Partners
*: Choose the category Measurement in the Marketing Partners Matching Tool.
What Makes Measurement Partners Different?
Measurement Partners have access to the same technology that the Facebook SDK uses. This means that they can track your Facebook ad performance without needing to tag your ads with deeplinks or tagging parameters. We provide Measurement Partners with access to attribution data that enables them to more accurately attribute your Facebook ad performance.
The data they receive accounts for cross-device behavior, outcomes that were not proceeded by a click, and the ad interaction time which allows for deduplication of attribution claims. This data is reserved only for our mobile measurement partners and cannot be accessed by non badged measurement providers.
When should you work with a Mobile Measurement Partner?
Consider working with a Mobile Measurement Partner if you want to:
- Get deeper insights about your campaign performance
- Measure aggregated across several ad networks
Mobile Measurement Partners provide performance metrics like:
- Lifetime value
- Downstream conversions
- Analysis across acquisition channels
What Makes Measurement Partners Different
Find a Partner
Facebook Marketing Partners are vetted for excellence in exactly the things you need to get more from your marketing. Whether it’s managing campaigns at scale, improving measurement, reaching new audiences or more. What you need is what they do best.Search for Measurement Partner