Facebook Analytics

Facebook Analytics allows you to understand and optimize your complete customer journey across mobile, web, bots, offline, and more. Facebook Analytics is available in a number of Facebook products or you can implement it into your mobile app or website. Begin Using Facebook Analytics in the Help Center has a list of Facebook products that already include Facebook Analytics.

This site helps you implement Facebook Analytics by integrating the Facebook SDK into your Android app, iOS app, or your website. If you want to use Facebook Analytics without integrating the Facebook SDK, go to the Help Center.


To implement Facebook Analytics into your mobile app, you will need to integrate the appropriate Facebook SDK. To implement Facebook Analytics into your website, you will need to add Facebook Pixel or integrate the Facebook SDK for JavaScript.

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