Ads News
July 19 at 10:30 AMby Sekou White

Learn how our featured partner, StitcherAds, helps their clients bridge the online-offline divide, accurately allocates their marketing budget to channels driving the most return, and sees a more holistic view of the purchase funnel.

Watch as Conor Ryan (Co-Founder + Chief Innovation Officer) and Omid Saadati (Manager, Solutions Engineering)...

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July 17 at 10:45 AMby Sekou White


The social media advertiser, Back At You Media was able to significantly scale its business by using Facebook APIs to develop two new features for its clients, resulting in a 50% increase in the company’s growth during its first year.

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July 3 at 8:40 AMby Sekou White

Whether it’s a solutions provider looking to bolster client offerings and increase revenues, or advertisers optimizing marketing efforts through automation, Facebook technologies provide developers with the necessary tools to out pace the competition and flourish on a global scale.

To highlight this, we've created a video series, “Scale Beyond...

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July 2 at 12:30 PMby Ashmita Gaur

You can use CRM systems to maintain the contact information and customer history of people who interact with your business. The Lead Retrieval API can be used to integrate into the CRM system so that when people fill out Lead Forms in your Facebook ads, your lead information automatically is de-duplicated and then entered into the CRM database....

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July 2 at 12:30 PMby Jia Chen

Today, we are announcing some changes to Marketing API access structure. We are simplifying the legacy Marketing API access structure that has three access levels into a two-tier structure: Dev Tier and Standard Tier. This new structure is effective as of July 2, 2018. All developers who integrate with Marketing API will need adjust the new...

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June 25 at 10:00 AMby Rituparna Mukherjee

Every industry vertical has its unique advertising challenges and therefore a one size fits all solution is seldom the optimal one. With this in mind, we incorporated vertical specific features in Facebook's Lead Ads to address the challenges in the Automative space.

Dealer Locator on Lead Ads

Dealerships have seen a lot of success using Lead...

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June 20 at 10:30 AMby Anish Bhayani

With Canvas Ads, you can help drive an advertisers' objectives by creating visually appealing, fullscreen experiences.

Since the Canvas Ads APIs are complex and frequently updated, we've created the Canvas Ads dialogs that you can trigger from your website. These dialogs can take your advertisers directly into the native Canvas Ads creation flow...

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June 13 at 3:00 PMby Mike Ivanov

Addendum - June 29, 2018

Earlier we stated that:

  • Users will not be able to edit Custom Audiences with customer_file_source set to NOT_APPLICABLE after July 2, 2018.
  • After July 2, 2018, to edit an audience where customer_file_source is set to NOT_APPLICABLE, you should to change the value for the parameter to a supported value.

These two...

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