Games Monetization

Games on Facebook are built on a freemium model, which allows people to play for free and developers to sell in-game virtual goods for profit. Start building your business on Facebook with a fast and flexible payments solution.

Facebook Payments

Facebook Payments gives you a safe and easy way to enable people to pay for digital items in your game. Facebook Payments has:

• A trusted brand. People on Facebook can feel comfortable storing their payment information with Facebook and buying with their Facebook credentials.
• Global reach. Facebook Payments is available internationally and supports 80+ payment methods in 50+ countries.
• Easy integration. Developers who use our Graph API and dialogs can easily integrate with our payments APIs to get started quickly.

See more at: Payments Best Practices and Payments How To


Other features to help you increase revenue and improve conversion:

Subscriptions: Expand beyond one-time payments with a new, recurring revenue stream from subscriptions. Entice new subscribers with a free trial and offer the renewal cycle that works for your game, whether that's weekly, monthly, or another time period. Game developers offering subscriptions have grown incremental revenue and increased engagement in their games.

See more at: Subscriptions Best Practices and Subscriptions How To

Payer conversion tools: Grow your paying users by taking advantage of features to help you convert players into payers, such as the Facebook-sponsored Payer Promotion to get players spending money in your game and Pay by Mobile features to help you optimize your pricing and payment experience for people who want to charge purchases to their mobile phone bill.

See more at: Payer Promotion How To and Pay by Mobile How To

NOTE: Facebook Payments is the exclusive payments provider for Games on Facebook. Read more about the policy in our Payment Terms.